Redbank EBS: Pricing the Innovative Product
Join us as we discuss three approaches to ensure that we aren’t leaving money on the table through lost sales or underpricing.
August 31, 2012 07:30 AM
230 West Street, 7th Floor
Columbus, OH 43215
Do you like pricing new product or service offerings? For many of us it’s a stressful decision. Frontrunners don’t simply stop at making a profit on a new product, they seek to optimize the profit potential from each offering within each customer segment. Join us as we discuss three approaches to ensure that we aren’t leaving money on the table through lost sales or underpricing:
• What the frontrunners do;
• Group discussion on approaches currently in use;
• How to triangulate on a good price; and
• Why pricing is the most powerful lever of profitability.
Breakfast and Networking starts at 7:30 am
Seminar ends at 9:30 am
Shelly Bower, Administrative Assistant
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